Lead Generation for Beauty

 Lead Generation for Beauty

Beauty-related businesses including spas, weight loss clinics, health and wellness service providers, and salons are among Ad Pages most successful clients. We are experts in generating the highest quality leads in this sector, followed by high conversion rates to customers – and eventually to business evangelists (who refer your services to their friends).

Ad Pages Solutions, located in Plano, Texas is a full-service advertising agency offering print and digital solutions designed to meet the advertising needs of growing small-to-medium sized businesses. As a leading multi-channel marketer for beauty providers in every major city in Texas (and St. Louis), only Ad Pages is positioned to help you to achieve your key lead generation and marketing objectives.

• It starts with effective local print advertising

Our Ad Pages coupon magazine is a family-favorite, with up to 32 year readerships in several of our markets. Our open rate (the percentage of recipients that open the magazine) is significantly higher than rival publications and print vehicles across the markets we serve. This is because we focus on showcasing coupons from high-traffic business categories like restaurants, home and yard services, and beauty providers, which all contribute to a high open rate for our print publication and high traffic for our Website and Ad Pages Go App.

Our high mail volumes and open rate tell you about the extraordinary reach of our magazine, which means your business will be seen by a high percentage of household members in your community. But reach alone is insufficient. You also need multiple exposures, which is where coupon envelopes, postcards, and newspaper ads fall short, typically resulting in one exposure before the piece is tossed.

Ad Pages magazine has an extraordinary 3-week average shelf life (longer in many households). Not only do people keep the magazine, but many keep it accessible on coffee tables and counter tops, and refer to it frequently.

Our digital advertising solutions extend the reach and frequency of your print ads to the web, and to mobile devices, making it even easier for your ideal consumers to find your offers.

• It’s not just reach and frequency; it’s WHO you’re reaching

The beauty business – depending on your particular service – isn’t the highest volume business, so your profitability per customer serviced must be strong. To ensure this, you’ve got to target and attract high income households in the area, with proven high response rates to prior advertising in the beauty sector. You need to target consumers who don’t shop primarily on price (though price is a considered factor), but on authority and reputation. Ad Pages delivers the high value clients beauty providers must attract to sustain successful businesses.

When consumers with discretionary funds need a microdermabrasion facial, a slimming wrap, or Ombre hair coloring, Ad Pages magazine is how they find out about service providers and their offers.

Ready to take your small or midsize beauty business to the next level? Partner with Ad Pages, benefit from our industry expertise and our readership to advertise your promotions and offers to bring in new consumers. Your share of the market is out there; let’s pull them in!