How to Master Google & Facebook Advertising
How to Master Google & Facebook Advertising
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Many small businesses can’t afford large advertising budgets, and worry about “missing out” when it comes to promoting themselves online. Are you one of them?
By engaging new customers with ads based on their browsing behavior and the content they’re already consuming, display advertising is an excellent way to promote and raise awareness for business brands on a budget! Display ads laser target online users through demographics like their age, gender, interests, location, and likelihood of becoming a customer.
This means viewers will only see ads they have an interest in, and you won’t blow your advertising budget serving those valuable impressions to the wrong audience. Included is the ability to set up geo-fenced conversion zones in the real world, which are able to confirm when a user views an ad and then visits your actual business, proving the ROI. Display ads are also a great way to promote your existing content as a “native ad”, giving you the ability to engage with a larger audience than organic search.
Display ads act as billboards, creating brand awareness for your business. Our in house Art Team will create Banner Ads for your business based on the promotional information you provide us. Monthly Edits are included in our programs.
Contact us Today and let us help you with your Display Campaign Today.
Geo-Targeting – Target a specific city, zip code or radius
Geo-fence Targeting – Retarget customers who visits or commute through any businesses’s location
Competitor Targeting – Can be used to target your competitors
Category Contextual – Targeting on sites with content relevant to your industry
Keyword-Level Contextual – Targeting content with terms relevant to your industry
Keyword Search Retargeting – Targeting terms relevant to your industry
Site Retargeting – Targeting users who have previously visited your website as they surf the web
Behavior/Demographic Targeting- Targeting users based on demographics or interests
Event Targeting- Target visitors of an event with your message up to 30 days after the event. Recommended as an add on with Keyword Search retargeting so we can also target people searching for the event you are interested in.
Contact us Today and let us help you with your Display Campaign Today.
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